A Google Trends chart shows the huge spikes in search volume for “World Cup” in the years the tournament is held. Google is on the cusp of a search volume siege from soccer (aka football) fans as the 2014 FIFA World Cup nears. A look at Google Trends data shows we’re on the upswing what Google can expect when the tournament starts on June 12, based on the volumes the last two times the World Cup was held, in 2006 and 2010. What may surprise you is the search results from all this World Cup interest will be largely free of ads on Google.com. FIFA, the organization that puts on the World Cup every four years, has trademark or intellectual property protection on terms including World…

Original Article Can Be Found Here:

Why You Don’t See “World Cup” Ads On Google

Also published on Medium.