I received an interesting email the other day from a company we linked to from one of our websites. In short, the email was a request to remove links from our site to their site. We linked to this company on our own accord, with no prior solicitation, because we felt it would be useful to our site visitors, which is generally why people link to things on the Internet. Apparently Google convinced them, via their Webmaster Tools portal, that the link looked “unnatural”, and that they should use the Link Disavow Tool to discredit the link. Furthermore, they thought it necessary to contact us to manually remove the link, which is something I’m not going to do (out of principle).
Original Article Can Be Found Here:
Also published on Medium.