Tag: technology

Media Technology with Brian Gravel

Today on the Edge of Innovation, we are talking with Brian Gravel about Media Technology.

Show Notes

GraVoc’s Website
GraVoc Video Production and Design
How a Green Screen Works
What is 4K Video?
What is B-Roll?
How To Animate a Photo: The 2.5D Effect

Transcript

Paul: Today I’m meeting with Brian Gravel.

Brian: Hey, Paul. Thank you for having me here today.

“Media Technology with Brian Gravel”

Paul: Now you work at GraVoc?

Brian: Yes.

Paul: You’re one of the family members there from what I understand.

Brian: That’s true.

Paul: And it’s not like a mafia family, is it?

Brian: No. No, more of a technology family.

Paul: Alright. So GraVoc, you’re located in Peabody, Massachusetts. And you’re the vice president of creative tech. Now, what other vice presidents do you have, so we can just get a sort of holistic picture of what GraVoc is?

Brian: Yeah. So we’re a technology consulting company at heart. We have a traditional IT practice. We have the creative technology practice, which I head up. My brother heads up the information security practice, and then we have a software solutions practice, which is more like software customization, ERP system implementation, that type of thing. So it’s like a 360-degree technology approach to business consulting.

Paul: Okay. And, are all of those divisions the same age? Or are they different ages?

Brian: As far as when they started in the company? Yeah, so the creative technology group started in 2006 as a separate company that my business partner Matt and I founded. And in 2010, we merged into GraVoc.

Paul: Oh, okay. Cool.

Brian: So we’re the baby on the block as far as the longevity of each practice. The company really started kind of as a hybrid of the software solutions and IT group, by my dad back in 1993. And then information security practice, that came around kind of during the y2k time and the hysteria that came with that.

Paul: Well you’re dating yourself here. You know, you’re saying… A lot of people listening won’t have been alive during y2k, so what’s the big deal, you know? It all worked? But it was a crisis, unprecedented crisis of potential. There was all these doom and gloom stories. You know, New Year’s Day wasn’t going to happen.

Brian: That’s right. That’s right.

Paul: So you started the creative technology back in 2006?

Brian: Yeah. Correct.

Paul: Wow. So 11 years into this. This is pretty cool.

Brian: Yeah, the foundation of the company at that time, which was called Diverging Soul Media Production was film and music. And we quickly found out that there was a lot of film and music companies out there, and we really needed to expand our services. So we did. We were trying to do innovative things at the time. So we did stuff with digital signage and a whole slew of, of video-related technology products, and that eventually lead us into web development and Matt, my business partner, really took the reigns of that side of things. And then we saw the synergy, with YouTube budding and around that time as well, with video and, and web, and how we could kind of use that as a niche. And then our services have just really evolved from there.

Paul: Okay. So we’re here to talk with you about drones, but I love getting this backstory and sort of the context of what you brought you to drones. And we’ll get more into that. So, you guys must have done ColdFusion. Were you a ColdFusion shop or were you just HTML? Or what did you do? MicroSoft shop?

Brian: I’ll tell you our dirty secret. At first, it was iWeb. I don’t know if you remember that. Yeah. And then just HTML and to Dreamweaver. And then eventually, custom builds, WordPress development and all that stuff.

Paul: So that’s what you’re doing now is…? For the web segment of the creative, is it mostly WordPress stuff or custom or…?

Brian: It really depends on the situation, you know. We do have a lot of WordPress clients, great content management system, in my opinion. But we also do a lot of custom builds, depending on the situation. So Matt specifically likes to describe them as progressive web applications and products that are functioning like web, websites but really are applications as a whole.

Paul: Oh, cool. Excellent. Yeah, we’ve seen a lot of growth in that area, and you know, people wanting more functionality than just a blog, really. You know, our brochureware. And that’s really cool see.

Uh, okay. You know, I noticed at the North Shore Chamber of Commerce — so we’re here in Massachusetts, and we’re on the North Shore, north of Boston — We went to the business expo. And you guys offered to do videos of everybody, so you were going around. So that seems like that’s right in your wheelhouse, is going out and making corporate videos and all the creative that goes with that. Is that one of the things that people would call you for?

Brian: Yeah. We do a real, real mix with our video production. We do a lot of training videos, a lot of corporate video. We’ve done a lot with nonprofits in regards to kind of profile pieces and things like that. Once in a while, we get fun, kind of, Comcast 30-second spots where we’ve done some stuff with animation and just try to, when we get those opportunities, do stuff that’s a little bit outside the box.

Paul: Cool. So now can you give — I’m not asking for specifics — but can you give us an example of a project that you’ve done and how that worked out, what the client was trying to do and how you solved it? So that, you know, as people are listening, they can get an idea of both what you do and how to apply video, because everybody says video is critical for the web right now. I tend to agree with that. But I’d love to hear what you have to think.

Brian: Yeah, I mean, a lot of times when we have a customer come to us, they have a vision in mind, and we’re more on the execution side. So, but you’re right. Most of the stuff is going to web, and it’s really… It could be a delivery mechanism for their message and branding. It could be for training purposes. A significant part of what we do is we’ve essentially built a training portal for a large company on the North Shore and then are producing the videos that go alongside that.

Paul: Okay. Is this for employee training or customer training?

Brian: Yeah. It’s for insurance, safety training essentially.

Paul: Oh, okay. Yeah, that’s critical because it’s compliance.

Brian: So it’s for, for policyholders of theirs. So they’ve built kind of this conduit for people to login train. Eventually they’re bringing it to an e-learning level but really just a resource library of, of safety-style videos. Yeah.

Paul: Cool. That’s cool. And then do you track like who’s completed what and they get some benefit for having done that?

Brian: Yeah. There are components of that built into the system for sure. Yeah. So that’s a good example of kind of how we hit all sides of the project. You know, we built the portal. We built the brochureware, if you will. We built in the content.

Paul: Oh, that’s awesome. So a one-stop shop in a lot of ways.

Brian: Yeah. A lot of times. And, our services kind of talk to one another, and so there’s legacy database systems that know need frontend. So, you know, our software solutions team, which may handle and maintain that legacy system, helps us write API calls to talk to a web frontend.

Paul: Very cool. Yeah, it’s hard to find people that can take all pieces of it, or all facets of something. It’s, so that might, must be nice because you can’t point the finger at anybody. And that’s a benefit to the customer is that there’s no finger pointing. “Well, it was their fault.” “Well, yeah. That’s you.” So…

Brian: No, and it’s good because we… There’s a deep understanding of the different components of it. I think what we’ve run into a lot of times and where we, we see how the value of our company shines through is that you may get someone who is heavily into one side or the other, and they don’t understand how those pieces connect. And you know, based on various projects and hurdles, we don’t work with one particular market segment either. So, you know, the challenge of a manufacturer could be applied to the challenge of an insurance company in some weird way that you would never think. But, you know, we run into these situations where it’s like, “Oh, yeah, we did that on this, and you know, we can connect the dots here.” And so, that’s the part that, for me, that’s fun. And I think that also encapsulates the company as a whole.

Paul: Cool. Now you, as far as the creative side, I think you guys have a studio. Don’t you?

Brian: We do.

Paul: So, now like these training videos, were they done in studio or were they done on location or a mix?

Brian: You know, a lot of have been done on location. A lot of OSHA style, so you need the warehouse or a, or a ladder or something along those lines. But we do have a green screen room where we do a lot of our kind of talking-head profile pieces. The stuff that the studio space, what we moved into a new space in October. And that space, ultimately, gave us the opportunity to bring clients in at lower cost for a project, more or less because we had the space for it, which was all pre-rigged, ready to go versus dragging all the gear out, location to location, you know. So, for, for us, it’s been one of those things where we’re trying to take advantage of giving customers a little bit more flexibility on their budget to get a quality, studio-quality piece.

Paul: So now, just for our listeners who may not know, a green screen is basically a wall that’s painted with a bright lime-green almost?

Brian: Yeah, it’s like it’s…

Paul: It’s an unnatural green.

Brian: That’s right. That’s a good way to describe it. Yeah.

Paul: And what you do is you, you stand in front of it, and you shoot a camera with that and, uh, so you take a video of it. It’s like, what? If you watched the weather on the news, it’s the same way. And afterwards, you can use something called Chroma Key to put a new picture behind that. And you know, it’s not always perfect. It’s getting better and better. But you can see it when maybe somebody moves and you’ll notice that they don’t wear anything green. But that allows you to, you know, effectively have somebody standing on the shore of the Atlantic without having to be at the Atlantic. And so that’s cool. So you’ve got one that’s actually built out and lit. See, the biggest things with green screen is you have to uniformally — uniformally, is that a word?

Brian: I don’t know, but it sounded right.

Paul: You have to uniformally light the green because it has to be the same color all the way throughout.

Brian: Yeah. Shadows are the biggest trip-up in that process. And then when you get to more advanced stages of it, you know, like you look at like maybe an ESPN piece where they do like the 30 for 30s or something along those lines where they have that, really like one side of the face is dark and the other is lit. Uh, that’s where, you know, skillsets really shine through is that, if you know what you’re doing or not. And yeah, that’s the tough part.

And with the studio, for us, it gives us a lot more variables over— a lot more control over those variables. Yeah, so we’ve got a lot of lighting pre-rigged, and then we have flexible lighting on the floor that we can move around and kind of get the look and feel that we want.

Paul: And this is all, you know, you, our listeners… Having been a professional photographer myself, all of these things sound like labor and laborious and like, “Oh, man, that’s, that’s such a hassle.” But it makes the difference between things looking okay and things looking fantastic. Good lighting, good cameras, angles, lenses, all of these stuff adds up to just, you know, knock your socks off. And that’s why you can tell… This is why you go to the movies and you pay all this money — you know, $15 to sit in a sit and watch a movies — because they took all of this into account.

So, what kind of cameras do you guys use?

Brian: We use an array of cameras. I mean, I like to call them small form factor cameras. But it depends on the situation. But I’m, we’re shooting entirely 4k now, so…

Paul: Okay. All 4k. So high, high resolution. That’s four times the normal HiDef of Blue-ray. So that’s a lot of data. So, okay. So…

Brian: So I mean, the trick for us has been to find, 4k cameras that shoot at a bit rate and compress the video enough to where we’re not losing the quality but we’re not having these massive file sizes, because as a photography professional, you probably know, you get into those raw files, and all of a sudden, you know, it became…

Paul: Where do you store them?

Brian: Yeah. Exactly. Where do you store them? How do you back them up and, and that whole process? So yeah. I mean, we’ve been very cautious of that and selective in our decision making when it comes to purchases as far as new technology is concerned. And we also have to work quickly with a lot of files. You know, most of the time, we don’t have a cinematic film-like timeline and budget where you have, you can have these media bays and things like that. And you know, you have to make sure that a project size, the files are, are easy enough to work with quickly and turn out a final product.

And a lot of times, you know, we’re shooting high quality, but eventually, it’s getting down res-ed too, something that’s going to be able to play smoothly on a, on a website. So…

Paul: So you, but you still… So, I mean, that’s a great point. So you’re shooting hundreds of times better quality then is going to be rendered on the web.

Brian: Most likely.

Paul: But you’re doing it. And, and so if you were… Somebody were to come in and say, “Gee, I want a project done — X, Y, and Z,” just on average, how long does it take, start to finish? So, you know, I come in and I say, “This is what I want. I want a talking head video for my company so people can get to know me.” Is that a week? Is that 10 weeks. I know it varies by how busy you are, but let’s say you didn’t have anything else to do. Come in. How much does that take?

Brian: Yeah. No, I mean, it’s a good question. It depends, really, on a number of factors. Obviously like what’s involved with the shooting, how their location shoots… Is it in studio? How much editing is involved. If it’s a quick talking head, those can get knocked out pretty quick, but if you have a lot of B-roll that has to go along with it, the project might be staggered out, depending on when you’re doing pickups or aggregating media.

Paul: Let me interrupt you. What’s B-roll. I mean, let’s educate some of the people. So, is it rolls of bees?

Brian: Yeah, so if someone was filming our conversation right now and we were talking about cameras for example, they might show a picture of the cameras we were talking about.

Paul:: Cut away to that.

Brian: Yeah. Exactly. That cutaway footage and that footage on top of your main dialog or interview is what’s called B-roll.

Paul: Okay. And so you have to shoot that.

Brian: Shoot that, acquire it. You can purchase stock clips. You can use motion kind of effects on pictures sometimes works. We use 2.5D effect a lot of time, which I don’t know if you’re familiar with.

Paul: Well, tell me.

Brian: It kind of looks like you take a still photo and you isolate layers of it and kind of to make it… A lot of PBS-like.

Paul: Yeah. Ken Burns — did he do any of that?

Brian: It’s a little— it’s almost like Ken Burns on steroids a little bit. So it’s that motion of the Ken Burns effect of it panning into a picture or zooming into a picture. But you’re isolating different layers of, of the photo in Photoshop so you have more depth to it.

Paul: I see. So that must be a picture that you’re creating. You couldn’t take that from a…

Brian: Yeah. I mean, sometimes, sometimes media is, you know, only available in picture format, you know. Or a customer may not have a budget to go out and shoot specific things. So with that being said, I mean, every project’s a little different. And I think there’s also a degree of, you know, how much the client knows they want upfront versus, you know, how much are they involved in the creative process, and that, that can draw out a timeline too.

Paul: Cool. Well, I just want to tell our listeners, we, in the show notes, we’ll have some links to examples of the 2.5D effect. Hopefully you can give us one and, and show us that. And links to all the things we talk about as we’re going through this. And, and of course, to GraVoc.


Also published on Medium.

Is Anonymity an Illusion?

Today on the Edge of Innovation, we talk about what it means to be anonymous, and discuss whether or not it is an illusion.

Transcript

Sections

Phones as Proof of Identity
Browsers to Use for Anonymity
What is a Right?

Introduction

Paul: This is the Edge of Innovation, Hacking the Future of Business. I’m your host, Paul Parisi.

Jacob: And I’m Jacob Young.

Paul: On the Edge of Innovation, we talk about the intersection of between technology and business, what’s going on in technology and what’s possible for business.

Phones as Proof of Identity

Paul: So, again, we’re trying to talk about anonymity. So, I have pondered, “Okay, how do you become anonymous?”

Jacob: Sure.

Paul: Alright. One of the things that has been a prerequisite is to have a phone nowadays. You have to have a phone in order to receive a text message or a phone call, which is proof of who you are, a validation of who you are. Well, there’s unfortunately, a huge loophole out here, where you can go to Wal-Mart and buy a phone. And if you buy it with cash, there is no record of you buying that phone.

Jacob: Right. That phone’s not connected by Visa’s data to Paul Parisi.

Paul: Right. I have to usually buy a card to charge it, or something like that. You know, a SIM card with 100 minutes on it or something. But now I have that. Now, there could have been a surveillance camera that caught me purchasing something at Wal-Mart at that time. The thing that’s unknown to me, which I don’t believe is the case is I do not believe Wal-Mart or your local neighborhood convenience store says that at, you know, at 9:45PM somebody bought a prepaid cell phone. But if they did, of this serial number. Okay? I don’t think they’re registering that. They would be wise to, because then, when I go and make that, you know, that bomb threat with that call, there’s things called an IMEI number, and different codes that are recognized by the cell system, that can tell what phone made that. And it’s physically in the phone.

So, I could say, “Oh, my gosh. You know we have this phone out there that people, this person is calling and threatening a bomb threat.”

Jacob: Sure.

Paul: Hmm. We want to do something about it. We want to catch this guy. So, if the IMEI number is registered to that serial number, and we could find out that it was bought at 9:45 at Wal-Mart on the 15th, we could look at the camera footage and see that, “Gee, it was a guy that was six feet tall with black hair and glasses.” And oh, my gosh, when we find this guy in the lineup, it looks just like him. It looks just like me.

The other thing that happens when you use a cellphone is they know where you are. They know from both GPS and also from cell tower use, so which cell tower you’re near. So, if you go and buy one of these prepay phones, and you use it from your house, they are going to know that somebody is using this phone from that house.

So, okay. So, we go out and we buy the phone. And we go somewhere, I guess, near our house. You know, within 10 miles or something.

Jacob: You just stand in your neighbor’s front yard.

Paul: Yeah. You go and stand in your neighbor’s front yard, and we go to Google, and we want to register for an account.

Okay. So, let’s… We go to the local McDonald’s. We have this phone. We are using their Wi-Fi, which is free. We don’t have a proxy server. We don’t have anything yet. We just have a computer.

So, now, we need to do some things to secure our computer. We need to go and change, which is, what is called the MAC address. The Media, Access Control Address. And that is the serial number of the network card in your machine. It’s relatively easy to change.

You can override it in the software, so if you figure that out, you go with your laptop and you change the MAC address. You also download a browser that allows no tracking whatsoever. You might even run an OS that allows no tracking whatsoever.

You go to Google.com, and you want to sign up for a new address.

Browsers to Use for Anonymity

Jacob: Right. Now, would TOR or something like that be one of those browsers that does not allow for…

Paul: It would. Google doesn’t like tor. And if you use Chrome, Chrome is engineered to give Google as much information as possible. So, don’t use Chrome.

Jacob: Right.

Paul: You could use private mode in Internet Explorer, private mode in Opera, or private mode in Firefox. And they’re relatively good. If you want to be extremely careful, use something called Tails, which is an operating system and browser environment that allows you to boot on an ISO.

There have been rumors that the FBI tracks everybody who downloads Tails. I find that difficult to believe, but okay. Let’s say they do.

So, I go to my McDonald’s. I change my MAC address so that my machine can’t be tracked. And I go to a browser that doesn’t share the fonts I have and all the different things that could be used to fingerprint me.

And I have my trusty little phone there. I go to Google, and I… I… You could try and use a proxy server if you happen to have one, but again, we’ve just been born. We don’t exist.

If you use a proxy server, Google will say, “I’m sorry. You can’t access us that through this proxy server.”

So, anyway. So, I have my phone sitting there. I go to Google and I sign up, and I say, “I want a new email address.” Anonymous@google.com, let’s say.

It says, “Well, in order to validate you, you have to give us a phone number.” Well, where do I get a phone number? Well, I have a phone number.

Jacob: You just bought one, right?

Paul: I just bought one. And so now, I have gotten around the chief way in which they validate that you’re real.

Jacob: Right.

Paul: Now, we need to assume that Google has a fingerprint of me from that browser, from whatever it could get. And a browser that’s clean is as much as a fingerprint as a browser that has all the different fonts and all those things in it.

So, we go to the next step. We say, “Gee, I want an account at wherever it might be- Amazon or whatever. And I can do this by buying gift cards. So, I can go out and buy gift cards with cash, and now I am relatively anonymous on the web.

Now, I need to be very careful because I don’t want to log in with that Google acct at my home or with a different browser.

Jacob: Which means you probably need to turn the computer off in a sufficiently dead way, where it’s not going to like occasionally ping.

Paul: Yeah. That’s not as much as the concern. The concern is doing something humanly stupid, where you just forget you’re not connected, but you’re connected, and you use that browser and it opens, and it goes back to your Google page and automatically logs you in, like it does. Because if you drive around with your phone, I mean, with your computer, and you use it, use it in New York City, fly to London, and open your browser up, you’re still logged in to Google.

Jacob: Right.

Paul: But they know you’re in London and in New York. You were in New York, and now you’re in London. So, the fact of the matter is you have a legitimate, you’re a legitimate brand new user on the internet. You’ve validated yourself through this phone. Now what could the authorities get on you?

Well, there was a phone that was used at this McDonald’s, because they know that both from the cell phone tracking, from the GPS location, potentially in the cell phone. They know that from the McDonald’s Wi-Fi logs. They can look at your MAC address and see, “Okay. Is was a MAC address.” They could go back, and if they knew it was a Dell MAC address, they could say who owns, who did you sell that MAC address to, that computer with that network card that had that MAC address to?

But since we’ve changed it now, they can’t go to Dell and… You know, they could go to Dell and they say, “We never issued that MAC address.” Again, this would be a lot of work. But, you know, detectives would have to do it.

Jacob: Well, just the idea of having to go through all of the work of getting this stuff set up and then like, for example, buying stuff on Amazon anonymously, having to go get the gift cards. I mean, it just sounds like you’re committing.

Paul: Yeah. It’s definitely work. Now, the problem with buying something on Amazon is you need to have it delivered.

Jacob: Right.

Paul: So, unless it’s a digital good, you need I have it delivered somewhere.

Jacob: Now if it were a digital good, would they be able to track like, oh, there’s a code. You downloaded this Beatles album, and now you’ve got it playing on this computer.

Paul: Early in the iTunes days, there was rumors, I don’t know if it was true, but when they switched from proprietary to mp3, when you could download mp3 that you could effectively give to somebody else, that your name was in the meta data. I don’t know if that was ever the case. And I don’t know that about Amazon, actually. That’s a great question to really look at that and see if it is.

Now, the name isn’t going to be sitting there, Paul Parisi. It’s going to be some big hash on the name. But you could go in and potentially strip those out. But if I were doing it, I would make it so you couldn’t strip it out and it would be part of the data in the file.

So, I don’t know. That’s a great question. It’s plausible.

Jacob: Yeah.

Paul: To your point. So, you could buy something, and you put it on a server. And so you buy it as new person, and then you go and put it up on a server as yourself. You know, as your real self. If Amazon could track that and say, “Well, you just stole that. You just bought it, and now you’re giving it away. Where did you, your real Jacob, get that from?

Well, I downloaded it illegally somewhere else? Or a bought it as my anonymous self? So, that could be a problem in that sort of payload, using a payload to track who you are.

It is difficult with these prepaid phones. That is the biggest loophole for becoming anonymous. Or it’s the biggest opportunity for becoming anonymous.

There are also, you know, there are phone apps that will, that will, as a service, allow you to make a phone call through this app, that they promise is anonymous.

Jacob: Sure.

Paul: Well, that’s okay. But you’re trusting them. And they must have some logs or something. Maybe they don’t, you know, but there’s all these different services out there that do that. And they make it very easy to do it. So, it could be that it is anonymous, or it might not be. So, some of the proxy servers, for example, this is a great example.

You buy a proxy server service. If it’s an American company, they have to keep logs of who used the proxy service. So, I know that Jacob bought it, and I know that he used it at 9:45PM, and he went to this weapons website, and he bought, you know, five nuclear missiles. And that’s illegal. Well, all the US does, government does, is go to that and say, “Let me see the logs,” and we can now correlate that and see that it was Jacob.

So, if I used overseas proxy services, companies that are overseas, they have different log keeping. And there are several companies that don’t keep any logs.

So, the issue is, is even… American companies can do that. They can say, “We don’t keep logs.” So, if you don’t have them, there’s nothing to produce.

What is a Right?

Jacob: Right. This seems to kind of touch on the issue of, you know, is the internet inherent… Does it have to be inherently anonymous? Or is an inherent right that then has to be protected by free speech or something like that? Because if we’re a country will legislate that sort of thing, I strikes me as getting to that sort of dynamic.

Paul: You know, I don’t know, personally, what is a right? You know, what…? We have personal agency in our actions. And there are certain things that our society has deemed to be inappropriate. Going into a building and yelling, “Fire” whether you’re anonymous or not is wrong. Most people will say that it’s wrong. I mean, you should be aware that there, there is this whole postmodern philosophy that permeates our culture, and the example I give will be absurd. But we are moving quickly towards this level of absurdity, that if you want to say, “There is a fire,” you should be able to say, “There is a fire.” You don’t even need to believe it. You just, you should be have that right to express yourself.

And the postmodern philosophy says that whatever you think is whatever you think, and it’s good. And we can do this, or we can do this. And whatever circumstance, we define what is right in that circumstance. That is the fundamental sort of tenet of postmodern philosophy. And most of what you see in society is based on that. And America right now is at a crossroads where you can’t tell anybody that something is wrong, down to the point of some, you know, early childhood education things, where it’s okay for a kid to believe two plus two is five.

Jacob: Right.

Paul: I know that sounds absurd, but there are people that want to, you know, it’s better to encourage and empower the child, rather than say, “No, there are rules and facts.” So… Having said that, you know, your question is, is should it be anonymous, or should it be, should we have control over what we say and do.

And really, what you’re asking isn’t should we have control over what we say and what we do and what the government observes, because we already have control over that. We don’t need to do the wrong thing or the right thing. And we need to be responsible. See… And that’s really the gist here is who is responsible. And the ration, rationale of thinking that well, the government shouldn’t be able to watch me doing things that are irresponsible and hold me accountable to them.

Well, okay. But if you are being a responsible individual in a society, you should take that on yourself. And I think that’s really the crux of the issue. So, you know, we’re talking about, you know, I’ve given you a way to do things that you shouldn’t do.

Jacob: Yeah.

Paul: But you should be a conscious active participant in society, and it shouldn’t be a problem. You shouldn’t do those things, because it’s not best for you. It’s not best for you to go into a school and say there’s a fire.

Jacob: Right.

Paul: But you know, “I want free speech.” Well, that doesn’t extend to that, because it’s not reasonable.

Jacob: So, is anonymity on the internet, is that an act of free speech then?

Paul: I don’t think so. You know, you could be a dissident in, in a country that is being, that is suppressing your, your views on society. So, you want to say that this country, this government is wrong. Think of North Korea. Somebody wants to say something. Well, anonymity would help that person.

Now, they’re in a highly controlled state, so for us to come over from the outside, to say, “Oh, you need to allow anonymity,” well, the government in Korea, North Korea is going to say, “That’s crazy. Why would we do that? We don’t want the results of that.”

So, you know, you have some semblances in America of anonymity. You know, you can go to a chat board and sign in and say something. If you say something that’s illegal and inflammatory, you, you probably will find that you don’t have the anonymity that you thought you did. If you use this technique I’ve told you about, yeah, you could do that, you know.

So, you know, I think the thing really focuses on personal responsibility. I mean, free speech is a privilege, I think, not a right, because you have to use some judgement when you exercise free speech. Now, you know, in America, we have people on all sides of different political persuasions, and sociological persuasions, and they can say things that are deeply offensive to another persuasion. And that is protected. But it isn’t protected to go into a room and say there is a fire.

Jacob: Right.

Paul: So, there is a reasonableness there. And there is almost a pride in America in that ability of somebody to say something offensive. And I think we need to protect that, because at some point, somebody is going to say something that’s offensive to you. And if you had the ability to punitively punish them, that would not be a free and open society.

Jacob: Sure.

Paul: So, you’re saying, how does that translate to the internet and how does the internet do that. And I don’t think… I mean, again, there’s a semblance of anonymity because of the technology. You know, if you, 200 years ago, if you wrote a note and posted it to a wall or a door and nobody could identify your handwriting, maybe you pieced it together out of magazines, they couldn’t figure out who you were. It was just not possible.

Now, they might go and dig through the trash and find out that you cut all the letters out of the magazine in your trash, they might be able to say, you know… But it wasn’t simple. It’s not simple now, but it wasn’t, I couldn’t comprehend that it was simple then.

So, I don’t know if that answers your question.

Jacob: No. I mean, I guess in some ways as we’re talking about this, I am beginning to think about how, you know, it’s funny. I, you know, I love my wife dearly, but if she sits next to me, I get, while I might be, you know, looking at Facebook or something like that, I, I feel like, “Why are you watching over my shoulder?” Like there’s kind of like a you’re watching over my shoulder. This is slightly annoying. There is a sense in which some of those aspects of being able to fingerprint and the anonymity rubs us the wrong way. But I’m not… I guess I’m just curious, is there something to be concerned about with, you know, the way in which we are fingerprinted and should we be more cautious about those things. Or is it just kind of a part of, you know, this is just the way the world is, and get used to it.

Paul: Well, I think it is the world, the way the world is. So, tough. If you want the use the services, you ultimately control what you do. That’s really the personal responsibility. You can reduce your fingerprint to nothing.

Jacob: Right.

Paul: Don’t use Facebook. Don’t do this. But you make a value judgement every time you use it. The value outweighs the, the personal information I’m giving away. And you know, so, I don’t know what people are worried about. You know, because, you know, let’s, you know, if I were interested in basketball, and the government outlawed basketball and was going to send jack-booted thugs to go around and kill everybody that was interested in basketball. And the people were behind it, that’s a pretty absurd statement. I mean, you know, you could talk about, you know, polarizing ideas, such as pro-life or pro-choice. So, one of those becomes, you know, completely unacceptable and they send out thugs to kill the people that believe it. That’s a little absurd, you know, for a… But it isn’t absurd given our history of the 20th century of what’s happened, you know, in Nazi Germany, you know. Just by being a certain race, you could be killed, you know.

So, the technology allows the government to identify those people, you know, and is it ever going to happen again? Gosh, I hope not. But it has happened. It’s, it’s weird because we could be theorizing about this. But what happened is, is it actually… You know, if you were sympathizer to a, a Jew in, in Nazi Germany, you could be killed.

Jacob: Right.

Paul: Wow. So, you know, let’s extrapolate that our silly thing, if I liked basketball, and they put basketball on my Verizon cable, and everybody who watches it gets a visit by the jack-booted thugs, that’s absurd. But it happened.

Jacob: Yeah, yeah.

Paul: You know, the more polarizing thing, really, actually a more absurd thing, you know. I mean, you know, you could say, “I like, you know, b-science fiction movies,” you know. And, you know, they’re really bad. Well, this obviously you have no judgement and don’t deserve to live. You know, that would be more reasonable than what’s actually happened.

So I don’t know. Again, we all have the option to opt out. You know, so you can just choose to not participate. That is the ultimate in privacy, the ultimate in anonymity. You know, use cash for all your transactions. But, you know, I don’t think you’re going to go home tonight and say I’m giving up all my technology.


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