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If you’re a content marketer like me, you’re in the sales funnel front line for your business. You blog, yes. You create amazing content. But how are you turning your efforts into lead generation? How do you get the numbers to show your results and increase your ROI? I’ve got a simple and super effective method: landing pages. With landing pages you can generate warm leads and show your ROI in a boss-appealing number crunching way. Here are 21 actionable lead generating landing page tactics you can use to get qualified leads. I’ve also included a short section on what content marketing is – just in case you don’t know. What is Content Marketing and Why does my Business need it? Many of…

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21 Actionable Landing Pages for Content Marketers

Also published on Medium.

Google has updated its terms of service to reflect its email scanning practices that are carried out to provide users with customized search results and tailored advertising, as Reuters first spotted. In the latest version of its terms of service, Google adds a paragraph explaining that email scanning is done automatically when the content is being delivered and when it finally sits within its servers: Our automated systems analyze your content (including emails) to provide you personally relevant product features, such as customized search results, tailored advertising, and spam and malware detection. This analysis occurs as the content is sent, received, and when it is stored. A Google spokesperson tells TNW that the rationale behind the update is to make it clearer for users:

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Google updates its terms of service to explicitly say itâ€™s analyzing your emails for tailored ads

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21 Actionable Landing Pages for Content Marketers

Google Updates its Terms of Service to Explicitly Say it’s Analyzing Your Emails for Tailored Ads