Tag: Hollywood

Ruthless Pragmatism: Kevin Spacey’s Approach to Content Marketing

In case you missed it, the “ruthless pragmatism” approach to politics of House of Cards’ Frank Underwood has stretched far beyond Capitol Hill to the world of content marketing. With the lessons learned about the changing media landscape, Kevin Spacey, Underwood’s real-life actor alter-ego, is becoming influential in Marketing as well as Hollywood. The success of House of Cards for Netflix is unlike any previous television show and has become a symbol of the online content movement. Since the show’s release, Mr. Spacey has spoken at several conferences urging journalists and broadcasters to follow the Netflix model of producing in-depth content with a great story, yet,­ he still surprised people by giving a keynote speech at the recent Content Marketing World…

Original Article Can Be Found Here:

Ruthless Pragmatism: Kevin Spacey’s Approach to Content Marketing

Stephen Hawking: ‘Transcendence looks at the implications of artificial intelligence – but are we taking AI seriously enough?’

With the Hollywood blockbuster Transcendence playing in cinemas, with Johnny Depp and Morgan Freeman showcasing clashing visions for the future of humanity, it’s tempting to dismiss the notion of highly intelligent machines as mere science fiction. But this would be a mistake, and potentially our worst mistake in history. Artificial-intelligence (AI) research is now progressing rapidly. Recent landmarks such as self-driving cars, a computer winning at Jeopardy! and the digital personal assistants Siri, Google Now and Cortana are merely symptoms of an IT arms race fuelled by unprecedented investments and building on an increasingly mature theoretical foundation. Such achievements will probably pale against what the coming decades will bring.The potential benefits are huge; everything that civilisation has to offer is a product of human…

Original Article Can Be Found Here:

Stephen Hawking: ‘Transcendence looks at the implications of artificial intelligence – but are we taking AI seriously enough?’ – Science – News – The…


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