Tag: Google

Google’s Matt Cutts: Over Time Backlinks Will Become Less Important

May 5, 2014 / Paul / 0 Comments

Google’s head of search spam, Matt Cutts, said in a video that backlinks, over time, will become a little less important. Matt did say that backlinks in the Google ranking algorithm still have many years left in them. Matt explained that Google is focusing a lot now on working on ways to determine if a web page is meets the expectations of an expert user. They do this currently by looking at the links to the page, the reputation of the site and pages and the quality of the content on that particular page. When Google is better at understanding actual language, natural language, which you see with their conversational search efforts. Google will be better to understand expert user’s queries and match them better…

Original Article Can Be Found Here:

Google’s Matt Cutts: Over Time Backlinks Will Become Less Important

Chrome’s experiment of hiding the URL is awful

May 5, 2014 / Paul / 0 Comments

04 May 2014 As was pointed out last week, Google Chrome has been experimenting with hiding the URL from the browser. Recently, Jake Archibald, a member of the Chrome team, wrote a piece talking about how this change is great for security. I don’t think it is great for anything. This is what the current implementation looks like: As you see it is hiding the complete URLs here in favor of showing just the domain name. URLs are the building blocks of the web. Every website contains hundreds or thousands of URLs. Every page has a unique URL so that you can identify it and share it with other people. There is a reason they have always been front and center in all web browsers. Call me cynical, but…

Original Article Can Be Found Here:

Chrome’s experiment of hiding the URL is awful

How to Look at Your Website the Way Google Does

April 30, 2014 / Paul / 0 Comments

When you spend months or years on a website, not to mention thousands of dollars, it’s hard to step back and look at it objectively. Can you look at it through the eyes of your users? Can you look at it the way Google does? If you can look at your website the way Google does, you’ll probably discover areas in which your website needs work. So in that spirit, I’m going to teach you how you can see your website from Google’s perspective, and how you can then target the areas that need improvement. First, Google finds your website In order to see your website, Google needs to find it. When you create a website, Google will discover it eventually.

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How to Look at Your Website the Way Google Does

Also published on Medium.

SearchCap: Google’s Secret Translate Service, Animated 3D Maps & Bing Wake Times

April 30, 2014 / Paul / 0 Comments

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing: The Earliest & Latest Searchers By CityMicrosoft Bing posted data on the earliest risers by city based on Bing usage data. Bing said they thought it would be interesting to look at Bing usage as a proxy for when people get online, start work or otherwise wake up. The earliest city to rise is San Francisco, reaching 50% of Bing traffic – How To Amp Up Your User Engagement (And Get More Links)People like to link to content that shows signs of life. If you have an active community, people are more likely to return often…

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SearchCap: Google’s Secret Translate Service, Animated 3D Maps & Bing Wake Times

What Google Knows About You

April 27, 2014 / Paul / 0 Comments

Corporate is the WSJ’s business news blog. Follow it on Twitter, @WSJCorpIntel, or its editor, @tomgara

Let’s run through a little thought experiment. Imagine there’s a list somewhere that contains every single webpage you have visited in the last five years. It also has everything you have ever searched for, every address you looked up on Google Maps, every email you sent, every chat message, every YouTube video you watched. Each entry is time-stamped, so it’s clear exactly, down to the minute, when all of this was done. Now imagine that list is all searchable. And imagine it’s on a clean, easy-to-use website. With all that imagined, can you think of a way a hacker, with access to …

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What Google Knows About You