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An Introduction to SEO With Jeremiah Smith

On Episode 86 of The Edge of Innovation, we’re talking with Jeremiah Smith, CEO and founder of Simple Tiger, an SEO and marketing agency. He’s sharing with us an excellent introduction to Search Engine Optimization!

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You May Have Been A Lab Rat In A Huge Facebook Experiment

A newly published paper reveals that scientists at Facebook conducted a massive psychological experiment on hundreds of thousands of users by tweaking their feeds and measuring how they felt afterward.In other words, Facebook decided to try to manipulate some people’s emotional states — for science.The research involved Facebook’s News Feed — the stream of status updates, photos and news articles that appears when you first fire up the site. For a week in January 2012, a group of researchers, variously affiliated with Facebook, Cornell University and the University of California, San Francisco, altered the algorithm that determines what shows up in News Feed for 689,003 people. One group was shown fewer posts containing words thought to evoke positive emotions, such as “love,” “nice” and “sweet,” while another…

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You May Have Been A Lab Rat In A Huge Facebook Experiment

Google’s Matt Cutts: Over Time Backlinks Will Become Less Important

Google’s head of search spam, Matt Cutts, said in a video that backlinks, over time, will become a little less important. Matt did say that backlinks in the Google ranking algorithm still have many years left in them. Matt explained that Google is focusing a lot now on working on ways to determine if a web page is meets the expectations of an expert user. They do this currently by looking at the links to the page, the reputation of the site and pages and the quality of the content on that particular page. When Google is better at understanding actual language, natural language, which you see with their conversational search efforts. Google will be better to understand expert user’s queries and match them better…

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Google’s Matt Cutts: Over Time Backlinks Will Become Less Important

SEO Today – A Brief Overview Infographic

What do penguins, pandas and hummingbirds remind you of? If you own a blog or a website, these are the “animal” updates to Google’s algorithm that help mold the state of content you see online today. So much can be said in regards to SEO that you’d probably be able to fill countless books with the information available. IDF Marketing has produced an infographic that touches briefly on the ever-evolving state of SEO today. Check out the influence On Site Factors, the strength of your Content, Outreach and Social Signals have on your site’s SEO. Should you go with video instead of articles? What about infographics instead of blog posts to secure high ranking and/or higher traffic? Find out about this and…

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SEO Today – A Brief Overview Infographic

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