Category: Technology

8 Ways to Use Email Alerts to Boost SEO

June 28, 2014 / Paul / 0 Comments

Link building is nowhere near dead, and some of the best link opportunities can be discovered by setting up email alerts for various things that are published on the web. In today’s Whiteboard Friday, Rand runs through eight specific types of alerts that you can implement today for improved SEO. Howdy Moz fans, and welcome to another edition of Whiteboard Friday. Today we’re going to chat about email alerts and using them to help with some of your SEO efforts, specifically content identification, competitive intelligence, some keyword research, and, of course, a lot of link building because email alerts are just fantastic for this. Now here’s what we’ve got going on. There are a number of tools that you can use to do email alerts. Obviously, Google …

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8 Ways to Use Email Alerts to Boost SEO

10 DIY Kits & Modules To Experiment With Electronics

June 28, 2014 / Paul / 0 Comments

Do-it-yourself electronics used to be the domain of the super geeky, but over the past few years things have really changed. Platforms and computers like Arduino and the Raspberry Pi have given rise to a whole new maker culture, and it’s now easier than ever to get started experimenting with, learning and building DIY electronics projects. From Arduino and Arduino-compatible boards to complete DIY electronic kits, there’s something out there for everyone. With so many modules and kits available on the market, though, it can be a bit confusing if you’re not too well-versed in the subject. While it’s probably impossible to compile a definitive list of must-haves, it’s always nice to have a place to start. …

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10 DIY Kits & Modules To Experiment With Electronics

Google’s Amazing New Flight Search Is About To Save You Thousands Of Dollars On Airfare

June 28, 2014 / Paul / 0 Comments

A view from a plane landing in Rio de Janiero. Back in the early 2000s, travel search engines caused panic among venerable career travel agents. Sites like Orbitz, Travelocity, and Priceline wowed tourists and businesses alike with low prices and flashy features. While online travel booking became the norm, the do-it-yourself novelty quickly faded into a hellscape of kitschy commercials, obscure policies, and redundant searches. The Internet-booked honeymoon was over. But it doesn’t have to be that way! One of Google’s less-celebrated features might just make that affordable coveted summer getaway a possibility. In September 2011, Google unveiled Flight Search. It was still in its nascent stages, but it brought Google’s user-friendly design to the online travel bookings far away…

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Google’s Amazing New Flight Search Is About To Save You Thousands Of Dollars On Airfare

404 Page Not Found Error Page Plugins for WordPress

June 25, 2014 / Paul / 0 Comments

If a visitor arrives at your site and the page they are trying to access is not available, they will see a 404 or not found error message page. This could happen if they typed in the URL of an internal page incorrectly, clicked on a misspelt link, or the page they are looking for has been removed from your site. Whatever the reason for this error page to be displayed, it can be off-putting to the visitors and can create a bad first impression with your potential new readers, clients, or customers. Thankfully, as ever, there are a number of plugins available that allow you to solve this problem on your site, and even take advantage of 404 not found errors. 404 Error Page Plugins for WordPress Here …

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404 Page Not Found Error Page Plugins for WordPress

Rapid User Testing with Mechanical Turk

June 25, 2014 / Paul / 0 Comments

How We Supercharged Our User Testing Using Mechanical Turk, Google Forms and Usability Hub. When working with startups we are often treading new ground on new products and it is important to begin validating assumptions early and often. It also helps to have some data to back up our design decisions when presenting them to stakeholders. We’ve been experimenting with different methods for getting rapid user feedback and we’d like to share some of our explorations. We started out by researching the existing solutions on the market. There are a number of online tools available for remote user testing, and in fact there are enough choices that it can be a little hard to decide between them. So to narrow it down we had to …

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Rapid User Testing with Mechanical Turk