Author: Paul

How Google’s Panda Filter Negatively Impacted Ask.com, eBay & Google Backed RetailMeNot.com

May 26, 2014 / Paul / 0 Comments

On Tuesday, Google released a rewrite to their Panda filter algorithm and both large and small sites took notice. Some sites gained in traffic and some sites dove in traffic, we have the Winners & Losers chart for Panda 4.0 already published. But as of this morning, Searchmetrics has updated their weekly US charts, showing the real impact for the top sites that lost traffic. In our previous reports, Searchmetrics told us that Ask.com was hurt most, losing about 75% or more of their search visibility (not traffic) from Google. It seems like eBay and Google’s venture-backed RetailMeNot also lost a tremendous amount of search visibility, about 50% of their Google impressions. Before I share the charts with you, RetailMeNot.com has issued a statement …

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How Google’s Panda Filter Negatively Impacted Ask.com, eBay & Google Backed RetailMeNot.com

Vimeo Bobs & Weaves As Flack Flies Over Copyright Match Announcement

May 26, 2014 / Paul / 0 Comments

A major video hosting service is about to implement a copyright matching system that will block any video it deems unfit. The sites loyal users are angry. Sound familiar? Last time, it was YouTube. This time it’s Vimeo and both times people had a point. Here’s where I always have to say, I’m totally against theft. I believe people shouldn’t use other people’s work without their permission. (Photo: brainloc from rgbstock) However, determining what’s infringing and what isn’t is a complicated thing and not something a piece of software can determine with a simple audio match. For Vimeo, it’s even more complicated because pros often use the site to house work for review by a client. These videos are…

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Vimeo bobs and weaves as flack flies over copyright match announcement

How to Conduct a Content Audit on Your Site

May 26, 2014 / Paul / 0 Comments

“Content audit” sounds a bit intimidating like something that involves ghastly amounts of time, endless spreadsheets, and dozens of unpaid interns. The word “audit” is so tied up with other unpleasant life experiences that I totally understand if it doesn’t inspire you. But hang on for a second because a “content audit” might be what your site needs to get to the next level. So, what is a content audit? A content audit is a careful look at your website’s existing content in order to make sure that it’s doing what you want it to do – driving the right kind of traffic, containing the right kind of keywords, and improving conversions. The reason this is important is because the content…

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How to Conduct a Content Audit on Your Site

Easy-To-Understand Suggestions And Advice For Search Engine Optimization

May 26, 2014 / Paul / 0 Comments

TIP! As you build an SEO page, try not to be fooled into thinking about advertising as a primary tool. It brings in new traffic, but doesn’t affect rank. Search engine optimization techniques are vital to help your site rise above the hundreds of others you’ll be competing against. Search engines are the real information superhighway these days, and people are more likely to visit sites near convenient exits. Use this article to make sure the website they find on a search engine is yours! TIP! For a good affiliate marketing strategy set up pay-per-click advertising. It’s true that the amount paid per click is a relatively small amount, but this can quickly accumulate into sizable earnings and it’s an easy…

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Easy-To-Understand Suggestions And Advice For Search Engine Optimization

Also published on Medium.

Microsoft Releases User Experience Virtualization 2.1 Beta

May 26, 2014 / Paul / 0 Comments

The virtual desktop solution gains Office 2013 and Windows 8 support, along with enhanced user setting roaming, backup and restore features. Following on the heels of the Desktop Optimization Pack 2014 release, Microsoft has announced a beta of the user settings management component, called User Experience Virtualization (UE-V). Microsoft Desktop Optimization Pack (MDOP) is the software giant’s desktop virtualization and management toolset. Mainstream corporate adoption of smartphones and tablets make it less likely that users will rush to their laptops and desktop PCs for all of their computing needs. The downside is inconsistent settings across devices that can impede productivity. – See more at: http://www.eweek.com/enterprise-apps/microsoft-releases-user-experience-virtualization-2.1-beta.html#sthash.VhLQPWez.dpuf To learn more and to read the entire article at its …

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Microsoft Releases User Experience Virtualization 2.1 Beta